The Coca-Cola Trail

The Coca-Cola Trail, People and Places in the History of Coca-Cola by Larry Jorgensen

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Did you know?

Coca-Cola once sold the rights to bottle Coca-Cola throughout the U.S. for $1.

Coca-Cola was first bottled in Vicksburg, Mississippi, not Atlanta.

These are just two of the interesting stories revealed in a newly published book, The Coca-Cola Trail, People and Places in the History of Coca-Cola.

Thirty chapters and over 200 pages tell the real stories of those pioneer bottlers; the challenges they faced, and how they were instrumental in creating the world's most recognized brand.

The "Trail" takes readers to places where Coca-Cola history is told through historic buildings, local museums, restored outdoor murals, memorabilia collections and related displays.

The author, Larry Jorgensen, spent over two years interviewing Coca-Cola families and conducting extensive research in current and former Coca-Cola communities.  Historic photos and photos of modern day sites highlight each chapter.

For more information visit the web site: or contact the author, Larry Jorgensen, at or call 337-591-1937.

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